Marketing Executive

Job Overview

Cabptoid Solutions

Captoid Solutions Pvt Ltd

Description

We are looking for a Marketing Executive to plan and execute marketing activities that increase brand awareness, generate leads, and support business growth. The role involves digital and offline marketing, campaign execution, market research, and coordination with sales and creative teams.

Responsibilities

Marketing Planning & Execution

  • Execute marketing campaigns across digital and offline channels

  • Assist in planning promotions, events, and brand activities

  • Support lead generation and customer acquisition initiatives

Digital Marketing

  • Manage social media platforms and content posting

  • Support paid ads (Google, Meta, LinkedIn) and campaign tracking

  • Assist with email marketing, WhatsApp campaigns, and website updates

  • Monitor campaign performance and prepare reports

Content & Branding

  • Coordinate with designers and content writers for creatives

  • Ensure brand consistency across all marketing materials

  • Assist in preparing brochures, posters, and presentations

Market Research & Coordination

  • Conduct market and competitor analysis

  • Collect customer feedback and insights

  • Coordinate with sales teams to support conversions

Required Skills & Qualifications

  • Bachelor’s degree in Marketing, Business Administration, or related field

  • 0–2 years of experience in marketing or digital marketing

  • Basic knowledge of digital marketing tools and platforms

  • Proficiency in MS Excel, PowerPoint, and MS Office

  • Good communication and coordination skills

  • Creative thinking and analytical mindset

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